MaArDTech News - 1/24/2025

Music Vibes Today:

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News of the Day:

• "Nielsen's latest MRC accreditation returns it to measurement pole position" by Chris Kelly published on Jan.23, 2025 - MarketingDive | Grok Summary

• "50+ Best Shopify Stores to Inspire Your Own (2025)" by Shuang Esther Shan published on Nov.19, 2024 - Shopify Blog

• "5 ways to get the most from Performance Max in 2025" by Frederick Vallaeys published on Jan.22, 2025 - Search Engine Land | Grok Summary

• "RTO: Should I Stay or Should I Go?" by Katharina Buchholz published on Jan.23, 2025 - Statista | Grok Summary

• "Why People-Centered Design will be One of 2025's Hottest CX Trends" by Adam Blair published on Jan.22, 2025 - Retail TouchPoints | Grok Summary

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Worthwhile:

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Blink of the Day:

• Moore's Law (2015) tells the story of Gordon Moore, a chemist from San Francisco who helped revolutionize the technology industry. Over the years, Moore’s innovations have fundamentally changed all kinds of electronic technology, from digital watches and personal computers to the internet and Facebook.

  About the author

  Arnold Thackray is a writer and the CEO of the Chemical Heritage Foundation. David Brock is a world-renowned expert on electronics. Rachel Jones, a journalist, specializes in technology and entrepreneurship.

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Word of the Day:

• Growth Hacking - a marketing method which is focused on growing a company's revenues, traffic etc as quickly as possible. Growth hackers will focus on techniques and quick wins that drive rapid growth. Grok Summary

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Metric(s) of the Day:

• Share of Voice (SOV) - the market share of all mentions or conversations about your brand compared to competitors, often measured in social media or news coverage.

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Tool of the Day:

• Databricks Data Intelligence Platform - a unified data analytics platform designed to accelerate innovation by simplifying the process of building, deploying, and managing data and AI applications. Key features and components include:

  • Unified Data Platform

  • Delta Lake

  • Apache Spark

  • Databricks Runtime

  • MLflow

  • Databricks SQL

  • Collaboration and Notebooks

  • Security and Compliance

More from Grok

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LinkedIn Premium Learning Video of the Day:

• Effectively Leading Digital Transformation by Phil Gold

  Organizations must radically transform their processes as new tools and systems continue to roll out. What is driving this revolution? How can you help your organization prepare? How can YOU prepare? In this course, senior-level learning and development professional Phil Gold highlights how you can lead your business to success as you implement more digital transformations of workflows and systems. Learn about the background of business transformation, from definitions to working online to the evolution of automation and AI. Go over potential blockers to a successful transformation and how you can overcome them. Discover techniques to manage your digital transformation, and explore ways you can use AI effectively in the workplace. Plus, learn the steps you need to take beyond the launch to keep your organization’s digital transformation moving in the right direction.

  
  

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Question of the Day:

• Which marketing channel are you find the best results from and why?