Workday Brief - 3/3/2025
- Scott Davis
- Mar 3
- 5 min read
Music:
Upcoming Events:
Daylight saving time begins Sunday, March 9th
Spring officially starts March 20th and ends June 20th
Pickleball League Signups in Hoboken, NJ - March 7th Deadline!
Super fun, great way to break a sweat! Register with The Hive here: https://hiveathletic.leaguelab.com/indy-group/184121/invite/f0f4998c6d
Adobe Summit - March 17-20 in Las Vegas & Online
Adobe Summit - Adobe's annual summit will be held in Las Vegas, March 17-20 2025 and sessions will be covering: Analytics, Commerce, Content Supply Chain, Customer Data Management, Developers, Trends and Inspiration, Workflow and Planning, B2B Marketing, Content Management, Customer Acquisition, Customer Journey Management, Generative AI, Unified Customer Experience. Sign up here: https://summit.adobe.com/na/pricing/
PMXPO - March 20 - Online Conference - Free Registration
Register for PMXP0TM 2025 to unlock the skills and insights that empower you to drive meaningful change in your projects and our world. This free virtual event provides new and experienced Project Professionals the opportunity to explore our groundbreaking resources, earn 12+ PDUs, and discover how the project profession is making an impact on the world’s biggest challenges. More details and Registration
MarTech Online - March 25-26
MarTech Online - Join us online at The MarTech Conference -- for FREE to become a master of marketing in the digital age. At MarTech, you'll easily and efficiently discover dozens of cutting-edge technologies to streamline operations, nurture customer retention, and drive organizational success. You'll also participate in an expertly-crafted program loaded with creative, real-world solutions and strategies. March 25-26
Sign up here: https://martech.org/conference/spring/why-attend/
MarTech Stack Submissions for Stackie Awards - April 4
Submit your organization's MarTech Stack for the 2025 Stackie Awards! Deadline is April 4, 2025.
Search Engine Land's Master Classes - March 3-27
Covers a range of topics: Essential SEO, Google Ads, Generative Engine Optimization, Google Analytics 4 & Reporting, Technical SEO, Advanced SEO, Advanced Google Ads
Register for each class here: https://searchengineland.com/smx/master-classes
Forrester B2B Summit North America - March 31- April 3
Forrester B2B Summit North America - Everything you thought you knew about your customers, markets, and business is changing — dramatically. Buyers are wielding more control with self-service habits, generational shifts are reshaping decision-making, and AI is changing how purchases are influenced. Add complex buying groups and trust erosion to the mix, and the result is absolute mayhem.
At Forrester’s B2B Summit North America 2025, you’ll move from chaos to clarity. Armed with cutting-edge research, proven frameworks, and actionable tools, you’ll walk away with the confidence to take control. Make bold decisions and deliver the customer-centric experiences that today’s buyers demand. The success of your organization depends on it. March 31 - April 3. Register here: https://www.forrester.com/event/b2b-summit-north-america/inside-look/
Articles:
"Salesforce CEO says no plans to hire more engineers, as AI is doing a great job" by Craig Hale, Feb 28, 2025
"Survery: 42% of people say Google Search is becoming less useful" by Danny Goodwin, Feb 27, 2025
"How to bulletproof your marketing pitches" by Eric Dates, Feb 25, 2025
"5 Secrets to cross-functional collaboration in marketing" by Amy Strickland, Mar 25, 2024
"What's behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer?" by MarTechBot, Feb 17, 2025
"9 Trends You Should Watch to Keep Your Website Afloat in 2025" by Bluehost, Feb 28, 2025
"What to Expect in 2025: A Guide for Project Professionals" by Steve Hendershot, Alexandra Schutz, Sanjukta Ghosh, Jan 29, 2025
Worthwhile:
Blink:
Ultralearners are ordinary people who can master difficult skills with extraordinary speed. As a result, they achieve tremendous personal success and cultivate a serious professional advantage. But how exactly do they pull it off? In Ultralearning (2019), Scott H. Young analyzes the aggressive, self-directed learning strategies of some of the world’s most successful ultralearners and breaks them down into techniques and strategies that anyone can implement.
About the author
Scott H. Young is a writer, programmer and entrepreneur with a passion for self-mastery and career development. He’s spent years studying the lives and work of ultralearners, uncovering their incredible learning strategies and distilling them into easy-to-apply principles designed to optimize learning for everyone. But Young hasn’t just studied the ultralearners, he is one. Through the principles of ultralearning, he’s taught himself multivariate calculus to a university level and become proficient in Mandarin Chinese, among other languages.
Word of the Day:
Journey Orchestration Engine - software designed to analyze customer data in order to improve the customer journey.
Metric of the Day:
These are three core web performance metrics, often referred to as Core Web Vitals, that measure different aspects of a webpage's user experience. Here's a clear definition of each:
Largest Contentful Paint (LCP):
LCP measures the time it takes for the largest visible content element (e.g., an image, video, or block of text) to fully render on the screen from the moment the page starts loading. It’s a key indicator of perceived loading speed. A good LCP score is 2.5 seconds or less, according to Google’s guidelines. Slow LCP can frustrate users waiting for the main content to appear.
First Input Delay (FID):
FID measures the time between a user’s first interaction with a page (e.g., clicking a button, tapping a link) and the moment the browser begins processing that action. It reflects a page’s interactivity and responsiveness. A good FID is 100 milliseconds or less. High FID values often occur when the browser is busy with other tasks (like executing JavaScript), leaving users feeling the page is sluggish.
Cumulative Layout Shift (CLS):
CLS quantifies how much a page’s layout unexpectedly shifts during loading—like when ads, images, or content load late and push elements around. It’s calculated as the sum of all individual layout shift scores (impact fraction × distance fraction) for unexpected movements. A good CLS score is 0.1 or less. High CLS can annoy users, causing misclicks or difficulty reading.
These metrics are critical for optimizing user experience and even influence search engine rankings, as they reflect how real users perceive a website’s performance. Let me know if you’d like deeper technical details or examples!
Tool/Company:
Bluehost, a leading web hosting company founded in 2003 and now part of Newfold Digital, offers a variety of services to help users create and manage websites, including shared hosting (starting at $2.95/month), WordPress-optimized hosting (recommended by WordPress.org), VPS and dedicated hosting for higher performance, and WooCommerce hosting for e-commerce sites, alongside domain registration (free for the first year with hosting), a drag-and-drop website builder, and AI-powered tools like WonderSuite. They also provide custom email hosting, free SSL certificates, SSD storage, a CDN for faster load times, 24/7 customer support, and free WordPress site migration (with conditions), though they don’t offer cloud hosting and renewal rates can increase significantly after promotional pricing. With a strong focus on affordability, reliability, and WordPress integration, Bluehost caters to beginners and experienced users alike, powering millions of websites worldwide.
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