Ad Age NextGen Marketing Summit - Mar 4-6 NYC
Tue, Feb 04
|New York
Exploring the latest trends, insights and strategies for cracking the code on youth marketing and breaking into viral culture
Time & Location
Feb 04, 2025, 8:00 AM – Feb 06, 2025, 3:30 PM
New York, 28 Liberty St, New York, NY 10005, USA
About the event
Join Ad Age in person in March for a three-day immersive event on Gen Z, direct-to-consumer marketing and the creator economy. This will be a crash-course for CMOs, brand strategists, agency leads, social marketers and media managers on how to innovate marketing strategies in 2025 to more authentically connect and engage with some of the most hard-to-reach consumers.
Day 1 kicks off with a focus on Gen Z, delving into the unique behaviors and preferences of this highly coveted demographic.
Day 2 shifts the spotlight to direct-to-consumer brands, which have built an affinity within youth culture.
The summit concludes with day 3, which examines the creator economy, highlighting the pivotal role of creators and influencers in modern marketing.
Registration URL: https://www.adageevents.com/event/6a985981-8be3-420a-8f63-30ceb1445f72/home?utm_source=AAMKT&utm_medium=YLW1&utm_campaign=NextGenMarketing_2025